Streamlining Event Attendance with QR Code Automation

At a Glance

Cloud Spectrum designed and implemented a QR code–based attendance system that automated event check-ins, improved data accuracy, and significantly reduced the manual workload for the sales team. Attendees now receive a unique QR code for each event day, enabling fast, seamless check-ins.

The Challenge

A leading education and property development company which hosts over 800 training days annually, offers courses on a wide range of property income strategies via both online and in-person events. For in-person events, the team faced a major administrative burden: manually recording attendance in Salesforce for 300–400 attendees at multi-day events. Each day’s check-in required individual updates, consuming valuable time and introducing the risk of human error—ultimately limiting the sales team’s efficiency and capacity to engage with prospects.

The Solution

To address this, Cloud Spectrum developed a QR code–based attendance tracking system tailored for the company’s events. Upon registration, attendees receive a unique QR code via email for each event day. When they arrive, a sales agent scans the code using a custom-built QR Code scanner, which instantly logs attendance in the system. This automation eliminates the need for manual updates, allowing the sales team to focus on engagement rather than admin tasks.

The Results

1. Significant time savings and increased efficiency for the sales team
   Automating attendance tracking eliminated the need for manual data entry, freeing up hours of admin time across every event.
   
2. Improved accuracy and data integrity
   Automating attendance tracking eliminated the need for manual data entry, freeing up hours of admin time across every event.
   
3. Enhanced attendee experience
   Attendees enjoy a smoother, more efficient check-in experience, enhancing overall event satisfaction.